JJ ESTETIC PRO
Hair & Beauty Studio
Challenge:
The salon exudes professionalism, calm, and elegance—but their Instagram didn’t reflect this initially. Our task was to visually and strategically convey the luxury, trust, and expertise clients feel in person.
Our Tasks:
- Refreshing Instagram identity
- Designing feed and story templates
- Aligning colors, fonts, and overall visual style
- Revamping story highlights
- Creating a content strategy to build authority and trust
Execution:
- Updated visual identity: defined color palette, elegant fonts, feed templates
- Revamped story highlights: new icons, clear and relevant categories
- Content plan: educational posts about treatments, salon behind-the-scenes, warm and approachable communication tone
Results:
(without paid campaigns)
"Since we started working with this agency, our social media accounts have truly come to life. Creative content, consistent posting, excellent sense of aesthetics and communication tone – everything is at a very high level. We especially appreciate how well they understand our brand and audience, ensuring every post has purpose and impact. Communication is easy and fast, and their ideas are always refreshing. Highly recommended for anyone looking for serious, yet flexible and modern digital support."